From Candyland, Trends Equally at Home on the Four-Top as in the Quick Stop
In the candy and chips aisles, Sriracha is undoubtedly the pepper of the year, as evidenced at the Sweets & Snacks Expo in May. And “free from” claims reign supreme in this industry. A foremost food-trends expert surveys the landscape of cross-over flavor demands between the snack shop and restaurant.
By Sharon Olson, courtesy of Olson Communications
It might seem simply a sweet indulgence to attend the annual Sweets & Snacks Expo in Chicago, but there is a refreshing perspective and much to be learned from a show that is centered on candy and snacks. The energy at the 2014 Sweets & Snacks Expo, May 20-22, was a remarkable contrast to the National Restaurant Association Show on the other side of McCormick Place.
Here, business professionals are scurrying around the show with bags of samples and the sparkle of excitement in their eyes at almost every booth. A curated display of couture style made completely of candy wrappers tells the visitor that this show is a world all its own.
This report explores some of the parallel perspectives on the trends seen at the candy show that have relevance to the food business and not just the sweet side of foodservice.